Industry
Property Investment Crowdfunding Platform
Location
United Arab Emirates
Year
2022
Deliverables
Brand Strategy
Brand Refresh
Video Content
Stake
Stake is an investment platform for real estate. They approached us to freshen up their brand since their existing identity felt outdated, it didn’t resonate with their target audiences and it lacked a consistent visual system. Additionally, they had a need for brand guidelines tailored for social media, emphasizing the integration of real estate imagery. And that’s exactly what we did!
Brand Colours
We collaborated closely with Stake to deliver two impactful videos: The first was a Brand Explainer, where we came up with the concept, the script, and then edited it using stock footage. The second video was a comprehensive How To guide detailing the app's usage; We wrote the script and created the storyboard, oversaw the voice-over casting & recording, and finally the animation. Through these efforts, we ensured that Stake received engaging and informative videos that effectively conveyed their brand narrative… in two languages - English and Arabic!
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