United Arab Emirates
xWith a vision to be the largest consumer lending platform in the MENA region, Splito is a buy now, pay later (in 4 instalments) solution especially catering to the noon app. When comin up with Splito's design system, we were inspired by the brand's core proposition of splitting spends into more manageable portions. Represented by a diagonal, the line explicitly cuts across creatives on all platforms, and continuously builds on our proposition to divide everything into easier more convenient amounts.
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