Industry
Financial Services
Location
United Arab Emirates
Year
2022
Deliverables
Brand Identity
Campaign
Splito
xWith a vision to be the largest consumer lending platform in the MENA region, Splito is a buy now, pay later (in 4 instalments) solution especially catering to the noon app. When comin up with Splito's design system, we were inspired by the brand's core proposition of splitting spends into more manageable portions. Represented by a diagonal, the line explicitly cuts across creatives on all platforms, and continuously builds on our proposition to divide everything into easier more convenient amounts.
Brand Colours
Campaign
Project
Type
InDUSTRY
COUNTRY
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