Industry
Home rentals
Location
United Arab Emirates
Year
2022
Deliverables
Brand Strategy
Brand Identity
Social Content
UX/UI Design
Campaign
Silkhaus
Silkhaus is a home away from home for travellers, and it also creates passive income opportunities for real estate owners. We built the brand identity around the colour purple - that Silkhaus wanted to own, while keeping the design sleek, and modern.
Brand Colours
“The DUCKLIFE team have been an instrumental part of our early story. We came to DUCKLIFE with a vision for our company and its perception by diverse stakeholders, which was articulated into a compelling brand identity and an early product. The team understood the core of our mission and helped drive our first marketing efforts for awareness. They functioned as a marketing team on-demand for us while we built our own. I admire their approach and have loved working with them.”
—Aahan Bhojani, CEO and Founder, Silkhaus.
Photography
Minimal
Human
Cozy
Unique
Campaign
In the aim of taking over the UAE market and becoming top of mind for individuals and multi-asset real estate property owners who want to make the most out of their investments through short-term rental, Silkhaus asked us to come up with a witty (their first big out-of-home) campaign. So we came up with “We do your homework (literally)”. It’s a play on the word “homework” and how owners can reap benefits from their real estate while Silkhaus does all the work in the background.
©DUCKLIFE2024